Melburnians, Corporates and Fashionistas alike delight into the Melbourne Spring Racing Carnival, kicking off the start of Spring/Summer & party season. It’s all about getting noticed, driving sales, and boosting brand engagement. Top boutiques jostle for the ultimate dress-up, and we went all out to design a memorable impression for Henry Buck’s on Collins Street. Our “WOW” artistry window featured flowers bursting onto the street, creating a stunning display that demanded attention and delighted customers.